From 10 May 2018, BMW Motorrad (UK) will work with PFPR Communications to support its PR, media relations, press fleet, and customer experience functions.
The new appointment builds on the extensive automotive industry expertise of PFPR and will call on the team to further enhance BMW Motorrad’s existing communications capabilities. Supported by the wider PFPR operation, a dedicated BMW Motorrad team will ensure media across the bike world and beyond receive a premium service that reflects the brand’s key attributes.