PFPR is Europe’s leading specialist automotive PR, communications and events consultancy.

We support a wide range of automotive clients on a global, regional, and country-specific scale. Our creative, passionate, award-winning team has unrivalled experience.

We are results-focused and deliver an excellent return on investment, which is why clients retain us year after year.

Expert automotive communications for a dynamic industry

Our team is supporting established and start-up automotive industry clients as they adapt to unprecedented change and look to shape the future of mobility with new products, technologies and services.

From innovations in combustion, hybrid, electric and hydrogen fuel cell technologies, to connected autonomous vehicles, artificial intelligence and new car ownership models, PFPR helps businesses to communicate with maximum impact through exceptional automotive PR and events.

"The team at PFPR has played an integral role in Kia Motors’ dramatically expanding global media presence for more than a decade by providing highly professional, relevant and timely brand and product communications support while always staying at the frontier of the latest developments and trends in both the automotive industry itself as well as the rapidly changing communications landscape"

Michael Choo, General Manager, Overseas PR Team, Kia Motors Corporation

PFPR_Website_Home_Banner13

Services

 

Strategic and tactical PR consultancy

Creative planning

Media relations

Written and visual content

Full press office service

Social media strategy and support

Event management and product launches

Positioning

Issue management and crisis communications

Internal communications

Close

Social media strategy and support

We develop and implement results-driven social media campaigns as a fully-integrated part of the communications programme.

Social media strategy and support

Case study Read More

Electrifying social media content

PFPR produced a series of engaging, entertaining and shareable videos for the Rapid Charge Network Facebook page, achieving over 200,000 views... 

Close

Event management and product launches

We provide an end-to-end solution, from creative planning to bookings, venue management and on-site logistical support and hosting.

Event management and product launches

Case study Read More

Relaunching a legendary motorcycle brand

PFPR planned and delivered the global relaunch of Bultaco, including managing event invitations to media and developing all media assets.

Close

Issue management and crisis communications

We provide strategic plans and hands-on support in order to minimise business and reputational damage.

Issue management and crisis communications
Close

Internal communications

We develop the strategy and content to help clients interact more effectively with all stakeholder groups, including staff.

Internal communications

Clients

 

Andersen EV
Apollo Vredestein
Autoglym
carwow
Castrol
Hendy
CitNOW
Inceptio
INEOS Automotive
Kia
Marketing Delivery
Omoda and Jaecoo
Rolls-Royce Motor Cars
Tjekvik
Vibracoustic
VinFast
Close

Andersen EV

Close

Apollo Vredestein

Close

Autoglym

Close

carwow

Close

Hendy

Close

CitNOW

We manage a B2B PR programme targeted at the UK motor retail trade for this leading provider of video solutions.

Close

Inceptio

Close

INEOS Automotive

PFPR is supporting this exciting new start-up vehicle manufacturer by managing a comprehensive media communications programme in over 20 markets across North America, Europe, Middle East, Africa and Australasia.

INEOS Automotive
Close

Marketing Delivery

We promote this data-driven dealer marketing specialist with a programme of news stories, feature articles and case studies that showcase its clients’ successes.

Marketing Delivery
Close

Omoda and Jaecoo

Close

Rolls-Royce Motor Cars

Lifestyle-focused media relations, press fleet, feature drives and dealer communications

Close

Tjekvik

Close

Vibracoustic

We develop media content for this global leader in automotive NVH (noise, vibration and harshness) solutions.

Close

VinFast

Work

See More Work

Go Ultra Low

Engaging communications to the fleet sector

Go Ultra Low

Engaging communications to the fleet sector

For over three years the Go Ultra Low campaign, which is backed by UK government and the auto industry, relied on PFPR to spearhead its promotion of electric vehicles (EVs) to media and consumers...

Go Ultra Low_7 Consortium members 2.jpg

VinFast

An international debut with global impact

VinFast

An international debut with global impact

Vietnam’s first automotive manufacturer turned to PFPR to maximise the impact of its participation at the 2018 Paris Motor Show and the reveal of its first two production cars.

David Beckham joins VinFast at the Paris Motor Show_1.JPG

Exa Corporation

Generating exceptional coverage in technology, engineering and business publications in Europe and the US

Exa Corporation

Generating exceptional coverage in technology, engineering and business publications in Europe and the US

PFPR delivered an ongoing communications programme for Exa in the USA and Europe, securing regular coverage within high-quality engineering, automotive and business media titles...

Exa.png

AIWAYS

PFPR introduces record-breaking AIWAYS U5 to European media

AIWAYS

PFPR introduces record-breaking AIWAYS U5 to European media

PFPR helped AIWAYS develop and implement a record-breaking intercontinental road trip which involved more than 100 top media driving the all-electric U5 SUV across 15 countries.

Aug 17 St Petersburg 8409.jpg

INFINITI

Launching a game-changing engine technology

INFINITI

Launching a game-changing engine technology

As part of its ongoing support for INFINITI’s global communications team, a team of PFPR played a key role in announcing the brand’s new ‘VC-Turbo’ variable compression engine, which featured world-first technologies.

INFINITI VC-Turbo engine.jpg

News

See More News

30 Oct 2024

BEV configurations on Carwow jumped by 30% in Q3

30 Oct 2024

BEV configurations on Carwow jumped by 30% in Q3

Analysis of consumer behaviour on the Carwow platform in Q3 2024 indicates that configurations for new battery electric vehicles (BEVs) increased by 30% year-on-year, to almost 271,000. Plug-in hybrid electric vehicle (PHEV) configurations increased by 15% to more than 250,000 over the same period.

BEV configurations on Carwow jumped by 30% in Q3

24 Oct 2024

All-new Vredestein VF sprayer tyre set to be unveiled at EIMA

24 Oct 2024

All-new Vredestein VF sprayer tyre set to be unveiled at EIMA

Apollo Tyres Ltd has confirmed it will enter the row crop tyre segment in early 2025, with the launch of its first VF (Very-High Flexion) sprayer tyre.

All-new Vredestein VF sprayer tyre set to be unveiled at EIMA

21 Oct 2024

‘Beat the Winter’ digital racing game launched to support debut of Vredestein Wintrac Pro+

21 Oct 2024

‘Beat the Winter’ digital racing game launched to support debut of Vredestein Wintrac Pro+

Apollo Tyres Ltd has launched ‘Beat the Winter', a new consumer-facing digital marketing campaign to promote the introduction of the Vredestein Wintrac Pro+, the latest addition to the Vredestein premium winter tyre range.

‘Beat the Winter’ digital racing game launched to support debut of Vredestein Wintrac Pro+

Contact

PFPR Communications
The Maidstone Studios,
Vinters Business Park,
New Cut Road, Maidstone, Kent,
ME14 5NZ, England.

+44 (0) 162 269 1361